About us

Balance is the North East of England’s Alcohol Office - and the first of its kind in the UK.

We are aiming to inspire changes to the way people in the North East think about and drink alcohol. We aren’t saying no to alcohol and we still want people to enjoy themselves. But we do want to encourage people to reduce their consumption – and reduce the impact that alcohol is having on our region.

How are we doing this?
This is achieved by three key areas of activity:

• Educating and informing – giving you all the information and support you need to make you aware of and understand the issues related to alcohol so you can make informed choices.
   
• Sharing best practice – looking at successful projects or ways of working that is having a positive impact – and sharing them.
   
• Calling on Government for change – asking them to adopt those measures which robust, international evidence tells us will reduce the harm caused by alcohol misuse.

Read more about our work in these areas by visiting the what we do section.

Ultimately the aim is to have healthier people living in safer communities across the North East.

Balance was launched in 2009, following commitments made in the regional health and wellbeing strategy, ‘Better Health, Fairer Health’. We have had many successes to date.

We also work closely with partners in health, crime and disorder and local government to highlight the real impact that alcohol is having on the North East.

Contact us 
Contact a member of the Balance team on 01325 351 862 or email us.